the top of this page

site navigation

  • TOP
  • BRAND MESSAGE
  • LINEUP
  • TECHNIQUE
  • GET THE LOOK
  • TVCF

main contents

LINEUP

BASE MAKEUP

POINT MAKEUP

BEAUTY ESSENCE

A single sweep creates a tightly-fitting,long-lasting effect.
Keeps the skin beautiful with almost non visible pores.

Beauty Essence Gel Foundaion7 colors SPF17 · PA++

  • Formulated with Moist Layer ingredient (moisturizer)
  • Formulated with Shining Moist Powder
  • Formulated with Aqua Covering Ingredient

A high-class sparkle complemented by moisture from within your a fine finish with exceptional translucency.

A gel foundation that smoothly melts over skin for a perfect fit and skin with a succulent finish.
Covers areas of concern, while sealing in moisture for glossy, supple skin that lasts all day.

  • SO-C
  • OC-B
  • OC-C
  • OC-D
  • BE-B
  • BE-C
  • BE-D

Color Selection Technique

Changes in Skin Brightness by Season
Your skin is always trying to catch up with the current season. When summer ends, UV rays decrease significantly, but your skin is still under the influence of the spring and summer seasons when UV levels are high. That's why skin tone doesn't become brighter immediately after August. Alternately, as winter turns to spring, UV levels increase dramatically. However, your skin is still under the influence of the winter season when UV levels are low, making spring the season when your skin tone is brightest.
1. First, select hue
Out of the foundation color variations (soft ochre tones -- beige tones), select two that are closest to your skin tone. Apply to your face along the neckline. The color that best matches you is the one that blends with your skin.
2. Next, choose level of brightness
After determining the appropriate color, select the level of brightness you desire. Choose brightness that is appropriate to the season or by matching with the image you want to convey.


color chart

Application Technique for Gel Foundation

1
Using the spatula attached to the lid, take an appropriate amount (1 or 2 pearls) onto the back of your hand. Adjusting the amount with your fingers, smooth it over the face.

2
Start spreading from the center of the face outward. Put on more solidly to the center of the face and lighter towards the hair line for natual-looking dimension. For areas around the lips and eyes which are prone to smudging, apply a minimal amount.

3
Blend around the hairline and face outline with your fingertips.



pagetop

footer navigation